How often does it happen that you’re reading an engrossing book and you come across a piece of text that really takes your fancy. You want to mark it for future reference, but you look around and there isn’t a pencil or pen in sight and you are too cozy to get up and go look for one. The pencil bookmark aims to solve that very inconvenience by fusing the pencil with the bookmark that you always carry with your book. Several quick prototypes were made to discover the most cost effective method.
After several trials and errors, an ingenious solution was found that made use of the easily available double sided tape to secure the pencil leads in place.
Graphic design with pop colors representative of brand identity of Gemklip was chosen.
And finally, some more pictures of the finished product.
It’s human nature to take for granted the simplest objects we use in our day to day lives. We don’t really think about them, we don’t wan’t to know who designed them, we don’t want to know how it came to being (most of us, at least). To us, it is just something that does …
A common misconception is that the design process and design thinking are both the same thing. People belonging to many different fields try to employ design thinking so that they can think more “creatively”. However, they end up following the design process. People belonging to fields other than design can’t benefit from this. What’s the …
When customers visit the Gemklip Design Store at Kamanahalli, we want them to leave with a new experience. A feeling of excitement that makes them want to return again, maybe even with a few friends. This depended, to a great extent, on the interiors and store decor. Achieving this result and at the same time, …
One of the lesser known areas in which design creates an impact is social issues. Gemklip has always believed in turning problems into opportunities. However, designing a Social Campaign / movement is a lot like designing a product – it is to turn a problem into an opportunity. This is one of Gemklip’s core principles. …
Pencil Bookmark – The story
How often does it happen that you’re reading an engrossing book and you come across a piece of text that really takes your fancy. You want to mark it for future reference, but you look around and there isn’t a pencil or pen in sight and you are too cozy to get up and go look for one. The pencil bookmark aims to solve that very inconvenience by fusing the pencil with the bookmark that you always carry with your book. Several quick prototypes were made to discover the most cost effective method.
After several trials and errors, an ingenious solution was found that made use of the easily available double sided tape to secure the pencil leads in place.
Graphic design with pop colors representative of brand identity of Gemklip was chosen.
And finally, some more pictures of the finished product.
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