When customers visit the Gemklip Design Store at Kamanahalli, we want them to leave with a new experience. A feeling of excitement that makes them want to return again, maybe even with a few friends. This depended, to a great extent, on the interiors and store decor.
Gemklip Design Store – Bangalore
Achieving this result and at the same time, avoiding lame shopping gimmicks, would be a challenge. After a few brainstorming sessions, we settled on an idea that we taught would work.
What did we do?
Our new store decor was inspired by the classic crossword. On long strips of card suspended from the ceiling, we had hints printed on one side and blanks on the other side. Customers would walk around the store, trying to crack the hints and get answers to the crossword. For every answer they get right, they are eligible for a discount coupon, which they blindly pick from a basket. These coupons double up as cute bookmarks.
Discount catch phrase
Puzzles
How did it help?
The footfall in the store seemed to increase soon after the game was in place, which proves that with a little creative thinking, it easy to capture attention.
This idea seemed to impress because the customers left with a feeling of superiority, as they were able to crack the hint and get a discount in the process. It was a win-win situation.
The tactic seemed to work incredibly well, with customers coming back to claim discounts, bringing their friends along, and even posting reviews on social media.
It’s human nature to take for granted the simplest objects we use in our day to day lives. We don’t really think about them, we don’t wan’t to know who designed them, we don’t want to know how it came to being (most of us, at least). To us, it is just something that does …
Sketching ideas are the first steps in the design process and something every designer should do. Sketching isn’t just limited to designers, it occurs in many careers that require something to get built. Design Sketches help to convey ideas, demonstrate functionality, visualise user flow, and illustrate anything that requires human interaction. Gemklip hosts design sketching …
Objective :The main objective of the product design masterclass was to immerse the participants in product design process. Provide impactful learning experience through client like project experience. Inspire design enthusiasts towards an outstanding design career. The masterclass was conducted for the B.Des students of department of design, PESU, a Bangalore based design school. Key benefits …
Find out how Gemklip business thrived during Covid We talked to Shanavas MS Teqzo, Design director and co-founder of Gemklip.com about creative materials design and how Gemklip thrived during Covid. Read published article here. First of all, how are you and your family doing in these COVID-19 times? Shanavas MS Teqzo: We are doing pretty fine. …
Store Decor Ideas- Make a game of it !
When customers visit the Gemklip Design Store at Kamanahalli, we want them to leave with a new experience. A feeling of excitement that makes them want to return again, maybe even with a few friends. This depended, to a great extent, on the interiors and store decor.
Gemklip Design Store – Bangalore
Achieving this result and at the same time, avoiding lame shopping gimmicks, would be a challenge. After a few brainstorming sessions, we settled on an idea that we taught would work.
What did we do?
Our new store decor was inspired by the classic crossword. On long strips of card suspended from the ceiling, we had hints printed on one side and blanks on the other side. Customers would walk around the store, trying to crack the hints and get answers to the crossword. For every answer they get right, they are eligible for a discount coupon, which they blindly pick from a basket. These coupons double up as cute bookmarks.
Discount catch phrase
Puzzles
How did it help?
The footfall in the store seemed to increase soon after the game was in place, which proves that with a little creative thinking, it easy to capture attention.
This idea seemed to impress because the customers left with a feeling of superiority, as they were able to crack the hint and get a discount in the process. It was a win-win situation.
The tactic seemed to work incredibly well, with customers coming back to claim discounts, bringing their friends along, and even posting reviews on social media.
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It’s human nature to take for granted the simplest objects we use in our day to day lives. We don’t really think about them, we don’t wan’t to know who designed them, we don’t want to know how it came to being (most of us, at least). To us, it is just something that does …
Design Sketching Workshops in Bangalore
Sketching ideas are the first steps in the design process and something every designer should do. Sketching isn’t just limited to designers, it occurs in many careers that require something to get built. Design Sketches help to convey ideas, demonstrate functionality, visualise user flow, and illustrate anything that requires human interaction. Gemklip hosts design sketching …
Product Design Masterclass
Objective :The main objective of the product design masterclass was to immerse the participants in product design process. Provide impactful learning experience through client like project experience. Inspire design enthusiasts towards an outstanding design career. The masterclass was conducted for the B.Des students of department of design, PESU, a Bangalore based design school. Key benefits …
Gemklip business thrived during Covid
Find out how Gemklip business thrived during Covid We talked to Shanavas MS Teqzo, Design director and co-founder of Gemklip.com about creative materials design and how Gemklip thrived during Covid. Read published article here. First of all, how are you and your family doing in these COVID-19 times? Shanavas MS Teqzo: We are doing pretty fine. …