When customers visit the Gemklip Design Store at Kamanahalli, we want them to leave with a new experience. A feeling of excitement that makes them want to return again, maybe even with a few friends. This depended, to a great extent, on the interiors and store decor.
Gemklip Design Store – Bangalore
Achieving this result and at the same time, avoiding lame shopping gimmicks, would be a challenge. After a few brainstorming sessions, we settled on an idea that we taught would work.
What did we do?
Our new store decor was inspired by the classic crossword. On long strips of card suspended from the ceiling, we had hints printed on one side and blanks on the other side. Customers would walk around the store, trying to crack the hints and get answers to the crossword. For every answer they get right, they are eligible for a discount coupon, which they blindly pick from a basket. These coupons double up as cute bookmarks.
Discount catch phrase
Puzzles
How did it help?
The footfall in the store seemed to increase soon after the game was in place, which proves that with a little creative thinking, it easy to capture attention.
This idea seemed to impress because the customers left with a feeling of superiority, as they were able to crack the hint and get a discount in the process. It was a win-win situation.
The tactic seemed to work incredibly well, with customers coming back to claim discounts, bringing their friends along, and even posting reviews on social media.
Many people who aspire to have a vibrant design career path often have no idea where to begin. Let’s say you’re a creative individual who is artistically inclined, and you’ve decided you want to continue on the path of design. You would be conflicted on which field of design to chose. Which colleges to apply …
Objective :The main objective of the product design masterclass was to immerse the participants in product design process. Provide impactful learning experience through client like project experience. Inspire design enthusiasts towards an outstanding design career. The masterclass was conducted for the B.Des students of department of design, PESU, a Bangalore based design school. Key benefits …
Looking for creative ideas to solve problems? Want to use creativity as a tool for improving your productivity and quality of life? Do you always want to stay at your creative best? It’s easier than you think. We will tell you how to think out of the box and stay creative in 3 simple steps. …
Shanavas M S (Chief of Design – TEQZO Consulting) visited UID Ahmedabad as part of Gemklip. Consequently, he introduced an amazing opportunity for upcoming designers and design enthusiasts with design challenges. With “Idea to market in 100days”, Gemklip helps mentor design enthusiasts through the design journey. As a result, this is a chance to get their …
Store Decor Ideas- Make a game of it !
When customers visit the Gemklip Design Store at Kamanahalli, we want them to leave with a new experience. A feeling of excitement that makes them want to return again, maybe even with a few friends. This depended, to a great extent, on the interiors and store decor.
Gemklip Design Store – Bangalore
Achieving this result and at the same time, avoiding lame shopping gimmicks, would be a challenge. After a few brainstorming sessions, we settled on an idea that we taught would work.
What did we do?
Our new store decor was inspired by the classic crossword. On long strips of card suspended from the ceiling, we had hints printed on one side and blanks on the other side. Customers would walk around the store, trying to crack the hints and get answers to the crossword. For every answer they get right, they are eligible for a discount coupon, which they blindly pick from a basket. These coupons double up as cute bookmarks.
Discount catch phrase
Puzzles
How did it help?
The footfall in the store seemed to increase soon after the game was in place, which proves that with a little creative thinking, it easy to capture attention.
This idea seemed to impress because the customers left with a feeling of superiority, as they were able to crack the hint and get a discount in the process. It was a win-win situation.
The tactic seemed to work incredibly well, with customers coming back to claim discounts, bringing their friends along, and even posting reviews on social media.
Related Posts
Design Career Path
Many people who aspire to have a vibrant design career path often have no idea where to begin. Let’s say you’re a creative individual who is artistically inclined, and you’ve decided you want to continue on the path of design. You would be conflicted on which field of design to chose. Which colleges to apply …
Product Design Masterclass
Objective :The main objective of the product design masterclass was to immerse the participants in product design process. Provide impactful learning experience through client like project experience. Inspire design enthusiasts towards an outstanding design career. The masterclass was conducted for the B.Des students of department of design, PESU, a Bangalore based design school. Key benefits …
Out of the Box Thinking – Creative Ideas in 3 steps
Looking for creative ideas to solve problems? Want to use creativity as a tool for improving your productivity and quality of life? Do you always want to stay at your creative best? It’s easier than you think. We will tell you how to think out of the box and stay creative in 3 simple steps. …
“Idea to Market in 100 Days” – Design Challenges.
Shanavas M S (Chief of Design – TEQZO Consulting) visited UID Ahmedabad as part of Gemklip. Consequently, he introduced an amazing opportunity for upcoming designers and design enthusiasts with design challenges. With “Idea to market in 100days”, Gemklip helps mentor design enthusiasts through the design journey. As a result, this is a chance to get their …